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When is Black Friday 2025? And the Best Black Friday Deals

6 minite read
By
Samuel Xu
on
November 2, 2025

Find the answers to: when is Black Friday? From this page, you will learn that Black Friday 2025 is on Nov.28 and what the best Black Friday deals and sales are in 2025.

Ready for the biggest shopping celebration of the year?

If you’ve been asking, "When is Black Friday?" the answer’s simple — it lands on November 28. It’s when stores both online and in person drop their biggest discounts, giving you the perfect chance to be sitting on your wishlist all year.

Black Friday is famous for offering the best deals of the year, and in this guide, we’ll help you get ready for it , from understanding when sales start to knowing where to shop and what’s truly worth buying.

Why Is It Called Black Friday?

Ever wondered why it’s called Black Friday? The name actually has nothing to do with darkness or bad luck. Back in the 1960s, Philadelphia police first used the term to describe the massive crowds and heavy traffic that poured into the city the day after Thanksgiving. Shoppers and cars created chaos, and officers had to work long, stressful hours — hence the “black” in Black Friday.

Over time, retailers embraced the term and gave it a positive spin. It came to represent the day when stores finally turned a profit for the year — moving from “the red” into “the black.” Today, Black Friday has grown into a nationwide shopping phenomenon, both in physical stores and online, with deals so big that millions of people plan their purchases months in advance.

When is Black Friday 2025?

Mark Your Calendar: Black Friday 2025 is November 28!

The day after Thanksgiving is almost here — and it’s officially the biggest shopping event of the year. From massive discounts on electronics, fashion, and home goods to online deals that let you shop from your couch, Black Friday is the perfect chance to finally grab everything on your wishlist.

Best Upcoming Black Friday Deals in 2025

Black Friday 2025 is just coming, and while the official deals haven’t dropped yet, we’ve got a pretty good idea of what’s coming. After all, brands love to bring back their most popular discounts — and if history is any guide, this year’s offers could be even better. Here’s a peek at the categories to watch and the products most likely to go on sale.

Black Friday TV Deals

The TV deals during Black Friday are especially interesting this year. Based on last year’s trends, we can expect major retailers to roll out some of their biggest TV discounts yet. In 2024, shoppers saw up to 50% off popular brands like Samsung, LG, Sony, TCL, and Hisense, and it’s likely that 2025 will bring even more competitive pricing.

We expect entry-level models to drop below $300, while premium screens with advanced features like QLED or 120Hz refresh rates could see savings of $500 or more. If you’re shopping for a TV this year, start watching for early deals as early as November.

Black Friday Laptop Deals

Brands like HP, Dell, Lenovo, Asus, and Apple are likely to feature both standalone discounts and bundled deals, including accessories like wireless mice, backpacks, or extended warranties. If you’re after portability and battery life, lightweight ultrabooks will probably get the spotlight; for gamers, laptops with RTX 40-series GPUs or AMD Ryzen 7000 processors could offer the deepest savings. Based on last year’s trends, you can expect discounts ranging from 20% to 40% on popular models.

Apple Black Friday Deals

While Apple rarely slashes prices directly, 2025 is shaping up to be another great year for savvy shoppers. Expect gift card incentives across the board: MacBook Air or Pro buyers could see up to $200 in Apple gift cards, iPhone purchases might come with $75, and AirPods or Apple Watches could include $50–$75 bonuses.

Third-party retailers like Amazon, Best Buy, Walmart, and Target are likely to offer even more attractive discounts, sometimes combining products in bundles or lowering prices directly.

Black Friday Deals Clothing

From cozy winter coats to trendy athleisure, you can expect 20%–60% off across popular brands like Madewell, Gap, Nike, and H&M, with luxury labels occasionally offering even bigger markdowns. If you’re into something unique, custom clothing is also seeing more deals this year. Retailers and online platforms are offering discounts on custom t-shirts, hoodies, and sweatpants, making it the perfect time to grab a one-of-a-kind item at a discount.

Black Friday Deals Toys

Classic favorites like LEGO, Barbie, and NERF are expected to headline this year’s deals — think LEGO sets up to 40% off, Barbie Dreamhouses bundled with accessories, and NERF tracks marked down to half price. STEM toys and interactive learning kits like Magna-Tiles and Snap Circuits are also predicted to trend big, giving parents a chance to grab educational gifts that are both fun and future-ready.

And don’t forget collectible crazes, from Squishmallows to Pokémon cards; these items often sell out fast once sales go live. So, if you’re planning to surprise your little ones (or add to your own collection), make sure to bookmark your favorite stores early.

Nintendo Black Friday Deals

Game deals are also huge, first-party titles like The Legend of Zelda, Super Mario Wonder, and Splatoon 3 could see discounts between 20% and 40%. Accessories, including Joy-Con controllers and microSD cards, often drop by $10–$20, which makes it a great time to upgrade your setup. Based on previous years, we can expect bundles that include the Nintendo Switch OLED model plus a top game like Mario Kart 8 Deluxe or Animal Crossing, often priced around $349–$379 instead of the usual $399.

What Stores Will Have Black Friday Sales

Curious about when Black Friday really kicks off at your favorite stores? Black Friday isn’t just a one-day sale anymore; it’s a full-on shopping weekend that takes over both stores and the internet. To help you score the best prices on the things you like, we’ve rounded up our predictions for when major retailers will kick off their Black Friday events. Of course, these are just our best guesses, not official dates, so keep an eye on your favorite stores for the latest updates!

Walmart Black Friday Sale

Last year, they rolled out two major sale events across November, and kicked things off early:

  • Event 1 started online around November 11, with Walmart+ members getting early access at noon (ET) and everyone else joining at 5 p.m. Then, in-store deals dropped a few days later, on November 15, bright and early at 6 a.m.
  • Event 2 came right before the big day: online deals launched November 25, and physical stores joined the fun on Black Friday itself — November 29.

I remember it felt like the sales just never stopped. Between those two rounds and Cyber Monday, Walmart basically turned the whole week into a deal marathon. So, if we follow last year’s playbook, 2025 Black Friday sales at Walmart will likely begin in mid-November, with early online access for members and in-store deals dropping on Black Friday morning. And of course, expect the discounts to roll right into the weekend — they’ve made it clear that Black Friday is more of a season now than just a single day.

Popular Categories and Expected Deals

  • Electronics
  • Home Appliances
  • Toys
  • Fashion and Beauty

Amazon Black Friday Sale

Honestly, Amazon treats Black Friday like a whole shopping season, not just a single day! From what we’ve seen in previous years, Amazon usually kicks off early online deals about a week before Black Friday, and keeps the promotions going right through Cyber Monday. So, if you’re wondering “when is Black Friday” on Amazon, it’s really more like “when do the deals start and which ones can I grab first?”

When to expect deals in 2025:

  • Early deals / preheat: Probably around Nov.14–21, with Prime members getting first dibs. It’s worth having your wishlist ready so you can jump on deals as soon as they drop.
  • Black Friday main event: Nov.28 — the classic “doorbuster” deals go live, both online and for some lightning deals that pop up for just a few hours.
  • Cyber Monday continuation: Nov.30 — if you miss something on Friday, don’t worry, some deals roll right into Monday.

Just a heads-up: during Black Friday, Amazon runs Lightning Deals with limited stock and killer prices. Keep an eye on your favorite items and snag 'em fast when prices drop!

What's usually for sale? Pretty much everything:

  • Kitchen and home
  • Electronic
  • Clothing
  • Games and toys

Costco Black Friday Sale

Costco takes a slightly different approach than Amazon or Walmart. It’s very in-store-focused, which means you often have to get up early and head to the warehouse to get the best stuff, but the discounts can be pretty sweet!

This year, Costco officially confirmed its Black Friday schedule — so no guessing here!

  • Early online deals: From October 31 through November 16, you might catch early discounts on electronics, small appliances, and household essentials. Perfect for the early birds!
  • Main Black Friday events run from November 28 through December 1, when most of the big discounts hit. Doors open early, so if you’re planning to grab TVs, kitchen gadgets, or holiday gifts, being there in the morning can make a difference.
  • Thanksgiving Day (Nov 27): Stores are closed, but some online-only deals will be available. So yeah, even if you’re relaxing after turkey, you can still sneak in a little shopping.
  • Cyber Monday (Dec 1): Some online-only deals will extend here, mostly for electronics and home goods.

When to expect deals in 2025:

  • Most in-store deals drop on Black Friday morning (Nov.28). Doors usually open early, around 9 a.m., so if you’re hunting for TVs, kitchen appliances, or holiday gifts, getting there early can make a big difference.
  • Some online deals might pop up on Thanksgiving Day (Nov.27), but stock is limited, so it’s first-come, first-served.

What kind of sales to expect:

  • Electronic products
  • Holiday decor
  • Headphones
  • Winter apparel and accessories
Tips: You need a Costco membership to access most deals. If you don’t have one, now’s a good time to consider signing up.

lululemon Black Friday Sale

Last year, their discounts in the “We Made Too Much” section scored some seriously good deals — stuff like the Align High-Rise Pants went from $98 down to around $49!

Here’s what I’m expecting for 2025:

  • Start time: Based on Lululemon’s past Black Friday patterns, we expect their 2025 Black Friday deals to go live online on November 27. In-store promotions will likely start on November 28 and run through November 30.
  • What to watch for: They probably won’t slash prices as wildly as electronics, but you can find killer discounts on leggings, tops, winter jackets, and those belt bags everyone loves.
Tips:Move fast — popular colors and sizes disappear quickly, so don’t hesitate.

Apple Black Friday Sale

If you’re wondering “when is Black Friday” for Apple, I’m personally excited to see what surprises they drop this year because last year’s gift card offers were pretty tempting!

How Apple Runs Its Black Friday Deals

Apple isn’t like other stores that slash prices directly. Instead, they usually go for:

  • Gift cards with purchases. For example, snagging a MacBook Air, iPad, or AirPods might get you a $100–$200 Apple gift card. It’s kind of like getting extra credit to spend later — not a straight discount, but still amazing deals.
  • Partner retailer discounts. Stores like Best Buy, Walmart, and Target often have actual price drops on Apple gear. Last year, AirPods (3rd Gen) were around $94, and Apple Watch SE dropped to $219.

What’s Likely on Sale

  • iPhone: Apple itself rarely discounts them, but retailers sometimes do. Keep an eye out if you’re upgrading!
  • MacBook: Expect gift cards for a MacBook Air or Pro, sometimes worth up to $350, depending on the model.
  • iPad: iPad Pro or Air usually comes with gift cards or modest price drops.
  • AirPods & Apple Watch: These are always popular; past deals saw $95–$100 off.

Best Buy Black Friday Sale

Hey! If you’ve been eyeing electronics, this year Best Buy’s Black Friday lineup is looking super exciting.

They’ve actually already confirmed the dates:

  • DoorBOOsters (Halloween pre-sale) kicks off October 31. Yeah, right on Halloween! Perfect time to grab early deals on TVs, laptops, headphones, and more.
  • Main Black Friday deals run from November 20 through November 29.
  • Cyber Monday follows from November 30 to December 1.
  • And they even have Last-Minute Savings from December 15 to 24 for those last-minute shoppers.

How Best Buy Runs Its Black Friday Deals

  • TVs
  • Laptops
  • Gaming consoles and accessories
  • Cameras

Home Depot Black Friday Sale

If you’re planning a home upgrade this season, Home Depot is absolutely worth keeping an eye on. Based on recent trends and a few early hints, I’m expecting Home Depot’s 2025 Black Friday event to kick off online around November 10, with in-store doorbusters launching early on November 28 (Black Friday itself). Their promotions will likely stretch through the weekend into Cyber Monday (December 1) — so you’ll have nearly three weeks of deals to shop through.

Now, let’s talk about what you can actually expect this year:

  • Power Tools
    Expect major discounts on DeWalt, Milwaukee, Makita, and Ryobi sets — some combo kits could drop by as much as $700.
  • Home Appliances
    Big-ticket items like refrigerators, washers, dryers, and dishwashers could go as low as $99 on select models.
  • Holiday Decorations
    Holiday spirit comes cheap during Black Friday! Think Christmas trees, wreaths, and string lights starting around $5.
  • Outdoor Gear
    Patio furniture, grills, and garden tools could see markdowns down to $20 — perfect if you’re already dreaming of next summer’s backyard setup.
  • Smart Home Devices
    You’ll likely see deep discounts on smart plugs, doorbells, bulbs, and thermostats, some dipping as low as $10.

IKEA Black Friday Sale

You know how most retailers go all out on Black Friday — flashing those “up to 80% off!” banners everywhere? Well, IKEA takes a slightly different route. They’re not exactly chasing that chaotic, doorbuster energy. Instead, their Black Friday vibe feels more thoughtful, focused on sustainability, member rewards, and practical savings.

When Will IKEA’s Black Friday 2025 Sale Start?

Looking at past years, IKEA usually kicks off its Black Friday deals around mid-November, roughly November 15–18, and keeps them running through Cyber Monday (December 1).

In 2024, for example, the sale ran for about two weeks, starting early to give shoppers more time (and less stress). So, I’d expect the same timeline this year — think a calm, steady sale window rather than a 24-hour frenzy.

What Kind of Deals to Expect

  • Up to 50% off on select furniture, home décor, and holiday items.
  • Exclusive extra discounts for IKEA Family members, especially on storage, lighting, and kitchenware.
  • Some “Green Friday” promotions, encouraging people to bring back old furniture for store credit — a cool way to shop sustainably while saving a bit of cash.

How to Get Ready for Black Friday?

Black Friday can be a lot — deals flying everywhere, sites crashing, and checkout carts filling up faster than your coffee cools down. But with a little prep, you can skip the chaos and actually score the stuff you really want. Here’s how to get ready like a pro shopper:

1. Make a Wishlist

Before the sales even start, write down what you actually want, not just what looks good on sale. It’s so easy to get distracted when everything screams “50% OFF”.

Think of the things you’ve been meaning to buy: maybe a new laptop, a cozy hoodie, or some custom sweatshirts you’ve been eyeing for your brand. Having that list ready keeps you focused and helps you spot the real deals fast.

2. Know When Sales Start

Every store has its own rhythm. Amazon might start weeks before Black Friday, Walmart rolls out deals in waves, and places like IKEA keep things chill with longer promotions.

We've predicted most of them in this post; mark those start dates on your calendar. That way, you won’t miss the first and often best round of discounts.

3. Set a Budget

It’s easy to get caught up in the hype, but the best feeling is scoring deals without blowing your wallet. Set a spending limit before you go shopping. If it helps, load that amount onto a prepaid card or gift card to stay on track.

4. Compare Prices Early

Don’t wait until Black Friday itself to start price-checking. Many stores quietly drop “early access” sales in early November.

Tip: Add items to your cart now that you can see when the price drops automatically once the sale hits.

5. Check Return Policies and Shipping Times

Especially for online orders! Sometimes, a “too good to be true” deal comes with long shipping or limited returns. Make sure you know the fine print if you’re buying gifts that need to arrive before the holidays.

Upcoming Holiday Events with Tapstitch

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So while others are busy hunting for discounts, you can be building something truly yours — a brand, a memory, or a little extra income this festive season. Because with Tapstitch, every event is an opportunity to create and share something meaningful.

FAQs: Black Friday

How long do Black Friday sales last?

Most Black Friday sales last about a week, but it really depends on the retailer. Many big brands start deals as early as the Monday before Thanksgiving and keep them running through Cyber Monday or the entire weekend. Some online stores stretch their sales into “Cyber Week,” giving shoppers more time to grab discounts.

When does Black Friday start in 2025?

Black Friday officially starts on the day after Thanksgiving, which falls on Friday, November 28, 2025.

When should you prepare for Black Friday?

You should start preparing for Black Friday at least two weeks in advance. Most early deals begin rolling out by mid-November, and the best items often sell out before the actual day. Make a shopping list, set a budget, and bookmark your favorite stores ahead of time—it’ll help you spot real discounts instead of impulse buys.

Are Black Friday deals really worth it?

Yes, Black Friday deals can definitely be worth it if you plan smartly. Many retailers offer genuine discounts, especially on electronics, appliances, and holiday gifts. However, not every “deal” is as good as it looks. Some prices are only slightly reduced or match earlier sale prices from the year.

Final Words

Black Friday isn’t just about scoring the lowest prices—it’s about shopping smart. Whether you’re after new tech, home goods, or fashion pieces, planning ahead and comparing deals can make a big difference. As we wrap up this season of deals, remember that the holidays are just getting started — from Christmas and New Year’s to Valentine’s Day and Mother’s Day, there are plenty more chances to celebrate and create.

If you’re thinking beyond shopping and want to make something truly personal, Tapstitch makes it easy to design and send custom T-shirts and gifts on demand — even if it’s just one piece. It’s the perfect way to turn the season’s spirit into something meaningful and uniquely yours.

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